A Quest Begins

By the summer of 2010, I had become obsessed with answering a simple question: Why do some people end up loving what they do, while so many others fail at this goal? It was this obsession that led me to people like Thomas, whose stories helped cement an insight I had long suspected to be true: When it comes to creating work you love, following your passion is not particularly useful advice.

The explanation for what started me down this path goes something like this: During the summer of 2010, when this preoccupation first picked up steam, I was a postdoctoral associate at MIT, where I had earned my PhD in computer science the year before. I was on track to become a professor, which, at a graduate program like MIT’s, is considered to be the only respectable path. If done right, a professorship is a job for life. In other words, in 2010 I was planning what might well be my first and last job hunt. If there was ever a time to figure out what generates a passion for one’s livelihood, this was it.

Tugging more insistently at my attention during this period was the very real possibility that I wouldn’t end up with a professorship at all. Not long after meeting Thomas, I had set up a meeting with my advisor to discuss my academic job search. “How bad of a school are you willing to go to?” was his opening question. The academic job market is always brutal, but in 2010, with an economy still in recession, it was especially tough.

To complicate matters, my research specialty hadn’t proven to be all that popular in recent years. The last two students to graduate from the group where I wrote my dissertation both ended up with professorships in Asia, while the last two postdocs to pass through the group ended up in Lugano, Switzerland, and Winnipeg, Canada, respectively. “I have to say, I found the whole process to be pretty hard, stressful, and depressing,” one of these former students told me. Given that my wife and I wanted to stay in the United States, and preferably on the East Coast, a choice that drastically narrowed our options, I had to face the very real possibility that my academic job search would be a bust, forcing me to essentially start from scratch in figuring out what to do with my life.

This was the backdrop against which I launched what I eventually began to refer to as “my quest.” My question was clear: How do people end up loving what they do? And I needed an answer.

This book documents what I discovered in my search.

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Here’s what you can expect in the pages ahead:

As mentioned, I didn’t get far in my quest before I realized, as Thomas did before me, that the conventional wisdom on career success—follow your passion—is seriously flawed. It not only fails to describe how most people actually end up with compelling careers, but for many people it can actually make things worse: leading to chronic job shifting and unrelenting angst when, as it did for Thomas, one’s reality inevitably falls short of the dream.

With this as a starting point, I begin with Rule #1, in which I tear down the supremacy of this passion hypothesis. But I don’t stop there. My quest pushed me beyond identifying what doesn’t work, insisting that I also answer the following: If “follow your passion” is bad advice, what should I do instead? My search for this answer, described in Rules #24, brought me to unexpected places. To better understand the importance of autonomy, for example, I ended up spending a day at an organic farm owned by a young Ivy League graduate. To better nuance my understanding of skill, I spent time with professional musicians—examples of a dying craftsman culture that I thought had something important to say about how we approach work. I also dived into the world of venture capitalists, screenwriters, rock-star computer programmers, and of course, hotshot professors, to name just a few more examples among many—all in an effort to pick apart what matters and what doesn’t when building a compelling career. I was surprised by how many sources of insight became visible once I burned off the obscuring fog generated by a mono-focused insistence on following your passion.

The narratives in this book are bound by a common thread: the importance of ability. The things that make a great job great, I discovered, are rare and valuable. If you want them in your working life, you need something rare and valuable to offer in return. In other words, you need to be good at something before you can expect a good job.

Of course, mastery by itself is not enough to guarantee happiness: The many examples of well-respected but miserable workaholics support this claim. Accordingly, this main thread of my argument moves beyond the mere acquisition of useful skills and into the subtle art of investing the career capital this generates into the right types of traits in your working life.

This argument flips conventional wisdom. It relegates passion to the sidelines, claiming that this feeling is an epiphenomenon of a working life well lived. Don’t follow your passion; rather, let it follow you in your quest to become, in the words of my favorite Steve Martin quote, “so good that they can’t ignore you.”

To many, this concept is a radical shift, and as with any disruptive idea, it needs to make a splashy entrance. This is why I wrote this book in a manifesto style. I divided the content into four “rules,” each given a deliberately provocative title. I also tried to make the book short and punchy: I want to introduce a new way of looking at the world, but I don’t want to belabor the insights with excessive examples and discussions. This book does offer concrete advice, but you won’t find ten-step systems or self-assessment quizzes in these pages. This topic is too subtle to be reduced to the formulaic.

By the end of this book, you’ll have learned how my own story ends up and the specific ways I’m applying the insights in my own working life. We’ll also return to Thomas, who after his dispiriting realization at the monastery was able to return to his first principles, move his focus away from finding the right work and toward working right, and eventually build, for the first time in his life, a love for what he does. This is the happiness that you, too, should demand.

It’s my hope that the insights that follow will free you from simplistic catchphrases like “follow your passion” and “do what you love”—the type of catchphrases that have helped spawn the career confusion that afflicts so many today—and instead, provide you with a realistic path toward a meaningful and engaging working life.

So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love
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